Our
client is a leading SaaS provider in the Medspa industry, helping
aesthetic businesses scale through cutting-edge marketing solutions. We
are seeking a Design Team Lead to elevate the quality of creative assets across marketing campaigns, websites, and Meta Ads, while leading and mentoring a team of junior designers.
Role Overview
As the Design Team Lead / Creative Director, you will take extreme ownership of the design processโensuring all creative assets are high-performing, on-brand, and conversion-optimized. You will set design standards, enforce templates and guidelines, and oversee a team to ensure consistency, efficiency, and scalability.
This role requires a mix of hands-on design work and strategic leadership, balancing both execution and mentorship to drive performance across all creative channels.
Key Responsibilities
- Lead and oversee the creative process for marketing campaigns, landing pages, and Meta Ads.
- Develop, refine, and enforce brand guidelines, templates, and design systems to maintain consistency.
- Direct, mentor, and manage a team of junior designers, ensuring high-quality output and adherence to brand standards.
- Create and optimize ad creatives (static and video) for Meta Ads, focusing on conversion and engagement.
- Design high-converting landing pages and web assets, ensuring a seamless UX/UI experience.
- Conduct A/B testing on ad creatives and landing pages to optimize for CTR, CPC, conversion rates, and ROAS.
- Ensure scalability of creative templates for 200+ Medspa clients, balancing consistency with personalization.
- Collaborate with marketing strategists and media buyers to align design efforts with business goals.
- Stay updated on design trends, performance marketing strategies, and best practices for digital advertising.
Qualifications & Skills
- 5+ years of experience in graphic design, UI/UX, or creative direction.
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, After Effects) or similar tools.
- Strong portfolio showcasing high-converting ad creatives, landing pages, and marketing visuals.
- Experience leading a teamโmentoring designers and enforcing brand consistency.
- Strong understanding of conversion rate optimization (CRO), A/B testing, and performance marketing.
- Exceptional eye for aestheticsโespecially in luxury, beauty, and high-end branding.
- Ability to work independently while collaborating effectively with cross-functional teams.
- Experience with Squarespace, Figma, or other design tools for web design is a plus.
- Familiarity with the Medspa, beauty, or luxury industries is a bonus.
Compensation & Benefits
- Competitive salary based on experience
- Flexible remote work schedule
- Professional development opportunities
- Access to industry-leading design tools and resources
Application Process:
To be considered for this role these steps need to be followed:
- Fill in the application form
- Record a video showcasing your skill sets